Everything owners ask before selling without an agent.
Can I really sell my property without a real estate agent?
Yes, legally and routinely. Thousands of Australian owners sell privately every year. You need a conveyancer or solicitor for the paperwork, which you need with an agent anyway. What an agent adds is marketing and negotiation, which is exactly what Title Sales puts back in your hands.
Is private sale legal in every state?
Yes. Every Australian state and territory allows owners to sell their own property. The paperwork differs: Victoria needs a Section 32 before contracts, NSW wants the contract prepared before marketing begins, Queensland requires the Form 2 disclosure. Your conveyancer handles whichever applies.
Who prepares the contract of sale and the legal paperwork?
A licensed conveyancer or solicitor, in every state, and exactly as in an agent-led sale: agents never prepare the binding paperwork either. What that paperwork is called, and when you need it, differs around Australia. In Victoria it is the Section 32 vendor statement, prepared before contracts are signed. In New South Wales the contract for sale, with its prescribed title and planning documents, must exist before you market the property at all, and the ACT goes further still, requiring the contract with building and other reports ready before listing. South Australia uses the Form 1 vendor statement, Queensland has moved to a mandatory seller disclosure statement given before signing, and Western Australia, Tasmania and the Northern Territory rely more on the contract itself with lighter formal disclosure, which makes the buyer’s own checks matter even more there. The practical rule is the same everywhere: engage your conveyancer before you list (budget $800 to $1,500), have the paperwork ready for the first serious buyer, and remember nothing is binding until contracts are properly signed and exchanged under your state’s rules.
What does a real estate agent usually do, and what can you do yourself?
Strip away the mystique and an agent’s job is a list of ordinary tasks: photograph and describe the property, put it on the portals, answer enquiries, run inspections, relay offers between you and buyers, negotiate, and nudge everyone along to settlement. Every one of those is something an owner can do, and often better. You can photograph it (or hire the same photographer agents hire, for a few hundred dollars), describe it with knowledge no agent has, list it here in twenty minutes, answer enquiries the moment they arrive instead of after the agent’s other opens, show buyers through yourself, receive offers directly through the platform in a form you can compare, and negotiate knowing your true floor, something an agent guesses at. What an agent never did: the binding legal paperwork (always your conveyancer or solicitor) and the buyer’s due diligence (always the buyer’s). So the honest comparison is not professional versus amateur, it is a person handling dozens of sales versus the one person who knows this property and cares most about its result.
What does an agent actually cost, compared with Title Sales?
More than the commission, because the commission is only the start. Agents also on-charge a marketing package, professional photos, a board, and advertising on the major portals, where a prominent listing commonly runs $1,500 to $3,500 depending on the area, and you pay that whether or not the property sells. Conveyancing you pay either way, agent or not. Worked example on a $1,500,000 sale: the conventional route at a typical 2% commission is about $30,000, plus say $2,500 in advertising and marketing, roughly $32,500 before conveyancing. Through Title Sales, negotiating yourself: a $99 Premium listing, perhaps a $500 social boost, roughly $600 before the same conveyancing. The difference is around $30,000 or more, kept by the owner. Figures are estimates and vary by area and agency, which is exactly why agents quote in percentages and we quote in dollars.
What are member profiles, member numbers and reviews?
Every account has a public profile: a member number (from #50000, by seniority), member since month and year, listing record, verified badges for email and phone, and reviews. Reviews are transaction-gated, only someone you actually dealt with on a listing (a conversation or offer must exist between you) can review you, one review per counterpart per listing, so strangers cannot leave marks. New reviews stay private for 5 days: accept one to publish it immediately, or challenge it with a reason and a moderator decides; untouched reviews publish automatically when the window closes. Tap any owner’s name on a listing, or any name in your messages, to see their profile.
Who is responsible for due diligence?
The buyer, exactly as in an agent-listed sale, an agent never did the buyer’s checking either. Inspect the property in person, have the contract and vendor statement (the section 32 in Victoria) reviewed by your own conveyancer or solicitor, obtain building and pest inspections, confirm zoning and overlays with the council for land and development sites, and get finance approval in writing. Sellers carry the other half: your listing declaration commits you to accurate details, and in Victoria residential sellers make the consumer due diligence checklist available to buyers, your conveyancer handles it. Who helps: conveyancers and solicitors, building and pest inspectors, surveyors, council planning departments, lenders and brokers, see the Professionals page. The Guides tab has a due diligence guide for each side.
Why is selling it myself often faster?
Because you have one property and every buyer enquiry lands directly with the decision-maker. A busy agent can be juggling dozens of listings, sometimes far more, and your buyer is one message in a crowded inbox, competing with every other property that agent is trying to sell, some of which suit their buyer better than yours. Selling yourself, you answer in minutes, book the inspection on the spot, and negotiate in real time, no relaying offers through a middle party, no waiting until after the weekend opens. You also know the property better than anyone who would ever be paid to describe it. Speed wins sales: the buyer who hears back first stays warm.
How do buyers find my property?
Your listing is indexed by Google with its own page title and description, appears in the platform search buyers use directly, shows as a price pin on the map view once its location is confirmed (set your pin when you list), can be shared as a link to any group or social feed, and Featured placement on paid tiers puts it above free listings in results.
How do I know what price to ask?
Comparable sold results from the last six months are your evidence, same suburb, similar land and bedrooms. Where results are thin, a licensed valuation is a few hundred dollars well spent. Quote a realistic guide range rather than one ambitious number, ranges match more buyers’ filters and invite enquiry.
What about negotiating, am I on my own?
You negotiate directly with buyers, which owners routinely find easier than expected: nobody knows the property or your bottom line better than you. Nothing you agree verbally is binding, every deal is papered by your conveyancer, so there is no trap in the conversation. The Guides page has a practical negotiation walkthrough.
Can I sell without advertising a price?
Yes, choose Expression of Interest (considering all offers) as the selling method. Your listing reads Open to offers, and buyers submit structured offers through the listing: their amount, settlement, finance position, conveyancer and terms, delivered straight to you with an email and a notification. For Sale listings advertise a price or guide, and listings with a price receive noticeably more enquiry.
How long does my listing stay live?
Free listings run for 30 days. Plus runs 120 days straight. Premium stays live until sold, so it never expires and never needs re-listing, and includes the Weekly Property Report: your views chart, this week versus last, and the interested buyers who revealed your contact, by email. Expired listings are hidden, never deleted, and can be brought back from My Listings.
What does boosting on social media do?
A boost is a paid Facebook and Instagram campaign built from your listing, photos, headline and link, targeted around your property’s area. You choose the budget; the price includes the ad spend plus a 15% Title Sales service fee, both shown before you pay. It goes live within 2 business days and you are notified when it does.
How do buyers contact me?
Three ways, all under your control: Message the owner keeps the conversation on the platform where both sides hold a record; Show contact details releases your contact details to signed-in buyers only, capped and logged, and you toggle each channel: your phone number and email can each be revealable or private, while direct messages are always on; and on Expression of Interest listings, buyers submit structured offers. You are emailed for new enquiries and offers, the bell shows everything, and you can block and report any user from inside a conversation.
What if a buyer is spamming or behaving badly?
Open the conversation and use Report (our moderation team reviews it) or Block, blocking stops messages both ways instantly, and you can unblock at any time. Blocked accounts also cannot start new conversations with you or submit offers on your listings.
What happens when my property sells?
Mark it Sold from your listing. Buyers who saved or enquired are notified automatically, the listing moves to the Sold view as social proof, and your contact details close: no further reveals, no new enquiries. Existing message threads stay open so a buyer mid-settlement can still reach you. If the sale falls through, switch back to For Sale and everything reopens.
What if it does not sell straight away?
Listings stay live and editable. Refresh the photos, adjust the price, update the headline, momentum usually returns with a change buyers can see. On Plus and Premium, your stats on My Listings show views and contact reveals, so you can see whether the problem is attention or price.
Do I have to run open homes myself?
Open times are optional and yours to set on the listing. Many private sellers prefer appointment-only inspections. Whichever you choose, have someone with you, note attendee names and numbers, and secure valuables.
How do buyers contact me?
Your phone and email are shown only to signed-in buyers who tap Show contact details on your listing, and each account can view a limited number of listings’ details per day. Anonymous visitors and automated scrapers get nothing.
How do I know buyers are genuine?
Every account has a verified email, sign-up is protected against bots, and any listing or account can be reported. A person reviews every report, and accounts that misbehave are suspended. Treat inspections with the same common sense you would with an agent.
What does it cost?
Introductory pricing while we launch: Free listings are $0 (3 photos, live 30 days). Plus is $49 once-off (10 photos, live 120 days, insights and a bump to the top). Premium is $99 once-off (20 photos, live until sold, Featured placement at the top of Browse, full insights, the Weekly Property Report, the Interested Buyers list and the offers desk). Every payment is one-off and fixed; buyers pay nothing.
What happens to my data if I leave?
Delete your account from My Listings and your profile, listings, photos, and contact details are removed. The Data Deletion policy in the footer has the detail.